This course is a survey course of the field of entrepreneurship. The survey course introduces entrepreneurship, explores recognizing opportunities and new venture creation as well as industry and competitor analysis. Students will develop a greater self-awareness of their fit with entrepreneurial environments and learn the processes of opportunity identification, resource analyses, strategic entry, and feasibility analysis. This will be accomplished through a combination of readings, projects, and group and individual exercises designed to convey the unique environment of new venture creation. The course will help student learn to distinguish between an ‘idea’ and a viable business opportunity. The course is designed to help develop an entrepreneurial mindset, whether the setting is entrepreneurial activity within an existing firm or new venture creation. The course will have a focus on social and sustainable entrepreneurial ventures in a global setting.
Field WorkCountry: Myanmar (Burma)
Date: November 8, 2018
- Connect the course content to the reality of creating and running a social venture in an emerging economy.
- Apply principles of social and sustainable venturing covered in class.
- Learn the practical issues related to creating and running a venture that must focus on financial viability and their social mission.
- Explore issues related to working in country with extreme poverty.