Fundamentals of Entrepreneurship [CRN 27374]

Discipline: Management
Instructor: Marshall
Credits: 3
Day: A
Start: 12:10
End: 13:30
Field Work: Day 2 | March 2, 2017 | India
Prerequisites: None Download Syllabus

In this course, entrepreneurship is approached as a way of thinking and acting that can be learned as well as a cultural value that influences national laws and institutions. Structured as a survey course, participants will explore entrepreneurship from many perspectives. It will begin at the institutional level, exploring how entrepreneurship manifests in the informal and formal sectors based on the level of political-economic development in different countries. Next, participants will learn about entrepreneurship at the organizational level, with specific emphasis on the evolution from start-up enterprises to sizeable corporations. Then we’ll explore particular types of entrepreneurial organizations, including those that are ‘born global’ and those that are founded with social and/or environmental missions. Finally, participants will focus on the individual perspective in terms of ‘entrepreneurial mindset’ and reflect on themselves as entrepreneurs. Lectures, case studies and group exercises and presentations will be integrated throughout the course.

Field Work

Country: India
Day: 2
Date: March 2, 2017

Our field class will include a visit and tour of NASSCOM-Kochi and the Start-Up Warehouse, presentations by NASSCOM-Kochi leadership on the entrepreneurial environment in Kochi and the operations of the Start-Up Warehouse, and discussions with individual entrepreneurs.
Based on your own research prior to and during the Field Class, you will write a paper the fully explores the context for entrepreneurship in Kochi. In addition, you will interview and write a profile of one entrepreneur, exploring the challenges s/he faced, if and how these challenges have been overcome and what are the future aspirations in terms of scale and scope of her/his business.

Learning Objectives:

1. Gain a deeper understanding of the characteristics of the entrepreneurial environment in India.
2. Understand the role of NASSCOM in facilitating entrepreneurial activities in Kochi (and India, more broadly).
3. Enhance your knowledge of the challenges faced by individual entrepreneurs when starting and attempting scale new enterprises in India.