International Business Management [CRN 31332]

Discipline: Management
Instructor: Molloy
Credits: 3
Day: B
Start: 1400
End: 1520
Field Work: Day 1 | January 31, 2019 | China
Prerequisites: One (1) principles or fundamentals of finance course, AND one (1) principles or fundamentals of marketing course, AND one (1) and fundamentals of management course. Download Syllabus

Globalization — enabled by continual advances in communication and transportation technologies — impacts the political and economic institutions, social conventions and the natural environments of countries and regions.

This course provides an overview of the major challenges faced by organizations as they operate in an increasingly global and interdependent marketplace and will lead to an understanding of management theory and practice from an international, cross-cultural perspective. Students will develop a heightened awareness of management philosophies and practices that will enable them to better analyze and understand opportunities and challenges that companies face in a global market. The emphasis will be on differences in systems — context and traditions in different countries and regions.

This course will examine macro and micro elements and their impact on global organizations. Macro elements include areas such as the political/legal, economic, social, demographic and technological environments. This will include a discussion of ‘institutional voids’ in a global environment. The micro analysis will examine specific functional areas — including marketing, finance, operations, accounting and human resources — and how these are affected within a global environment. This course will use lectures, case studies, field classes, group exercises and presentations to gain an in-depth understanding of the major issues affecting international business management.

Field Work

Country: China
Day: 1
Date: January 31, 2019

The class will visit the Shanghai Disney Theme Park, observing first-hand the application of a western global service provider in an Asian context, both through the park experience and meetings with park management.

Learning Objectives:

1. Observe the operations of a major multinational corporation with a substantial operation in China
2. Engage with the theme park experience to understand the ways that Disney adapts this operation to the local culture, versus importing centralized practices
3. Experience operational challenges for global companies in areas such as human resource management, marketing, and services management