Practicing effective business leadership in our contemporary context of increasing global interdependence demands not only new skills but also a heightened awareness of the influence of globalization upon our world. However, some industries benefit more from globalization than do others, and some nations have a comparative advantage over other nations in certain industries. To create a successful global strategy, managers must first understand the nature of global industries and the dynamics of global competition. Utilizing case studies as well as introducing several analytic tools and techniques, the course will address such topics as political and economic environments, sources of competitive advantage, modes of foreign market entry, international alliances and joint ventures, managing risk and country management. Students will also incorporate field assignments in assessing why certain countries and regions have been more effective than others.
Field WorkCountry: Portugal
Day: 1 - Wednesday, 1 October
We will be visiting Rangel (http://www.rangel.com/index.php or http://www.fedex.com/pt_english). One of Rangel’s activities is to provide FedEx with delivery services in Portugal. As such the company is a major contributor to FedEx’s image and success in that part of the world. Rangel also assists other companies in their supply chain activities in Portugal, assisting in logistics planning, customs navigation, air, sea and land transport, and a host of other related activities. We will tour their facilities and be briefed regarding how the company assists companies in their supply chain management. Academic Objectives: 1. Learn how Rangel fits in with FedEx’s managerial objectives 2. Identify the ways a 3PL (third party logistics provider) such as Rangel assists companies in their supply chain activities 3. How does such a company manage cultural differences with their partners?