This course provides students with an overview of the travel and tourism industry. Course content will cover historical, behavioral, societal, environmental, and business aspects of travel and tourism. Students will gain an understanding of the organization of this multifaceted industry and the basics of supply and demand of a global industry that is constantly changing and adapting to new innovations. As we visit new destinations students will be challenged to observe and interact with the various facets of the tourism industry they encounter and to bring this knowledge back to the classroom setting where it will be compared to the US context.
Field WorkCountry: Vietnam
Date: November 18, 2017
A one day visit to the Mekong Delta that includes a visit to the floating markets in Cai Be, Ben Tre.
Increasingly, in tourism, examples of everyday life are what tourists want to see. The Mekong Delta epitomizes how floating markets, small villages, and everyday life along the river have become a “thing to see” for tourists visiting Ho Chi Minh City. There are also different ways of packaging this trip depending on the comfort level and preferences of the tourists. The traditional bus/boat tour vs. the private guided tour vs, the newer eco/adventure/cultural tours that include homestays and cycling along the river bank and paddling in small canoe like boats. The class will be asked to observe the different styles of travel around them and discussions will be around differences in impact for the host communities (local people) and also impacts on tourist experience.
1. To provide students with first hand experiences as to how everyday life on the Mekong Delta has become part of the tourist attraction inventory in Vietnam.
2. To understand how the same attraction can be packaged in different ways and have different impacts on a) Host community; b) The tourists.