This course provides students with an informational foundation in tourism and commercial recreation and gives students a more extensive knowledge of the tourism industry from an international perspective. The focus of the course is on nature-based recreation and tourism and understanding nature and landscapes as resources for the tourism industry. Historical development of nature-based tourism, the organization of tourism, and supply and demand components of the tourism industry are examined in the context of recreation in natural settings. The dynamic and pluralistic nature of the tourism industry is discussed and analyzed.
Field WorkCountry: Ecuador
Day: 1 - Thursday, 1 December
This field class will explore issues of nature-based tourism focusing on how nature and the natural is mediated through tourism promotion and product development. The setting for this field class is the city of Guayaquil and the aim of it is to visit the Equator to understand how such a constructed entity becomes a tangible tourism product. Comparison will be drawn with other geo-cosmic markers on the Earth such as the Arctic circle, degrees of latitude and longitude, border points, altitude markers, depths and other sites which have become tourist destinations. The attraction of these sites will be reflected upon and how these are made into attractions focusing in this case on the equator nearby. The course will draw on presented class material on the social constructedness of nature and the idea of wilderness, making it graspable through the history of the making/measuring of the equator and how it is made tangible there and then as a tourist destination. With this field experience the students should have firsthand knowledge of a specific tourism site in terms of its resources, development and in particular mediation. The outcome should include a fully written field report to be complemented with pictures and field notes as appropriate. This field report will be evaluated focusing specifically on originality, keenness of observation and structure of material. Learning objectives:
- Understand the resources of nature-based tourism
- Explain issues of contention in the development of a nature-based tourism site
- Analyze marketing material and the way in which the resource of the destination and activities are mediated